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Innovation in multinational companies Heterogeneity of innovative activity in Tenor Group subsidiaries Elise BirnHansenMaster thesis Faculty of Social Science Center for Technology, Innovation and
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How to fill out innovation in multinational companies

01
Start by identifying areas for innovation within the multinational company. This can be done through assessing current processes, technologies, and products.
02
Involve employees from different departments and levels in the innovation process. This promotes diversity of ideas and perspectives.
03
Create a culture that supports innovation by encouraging risk-taking, promoting collaboration, and rewarding creativity.
04
Allocate resources and establish a dedicated innovation team or department responsible for driving innovation initiatives.
05
Implement a systematic approach to innovation, such as setting clear objectives, conducting market research, and developing prototypes.
06
Foster partnerships and collaborations with external organizations, including startups, research institutions, and customers.
07
Continuously measure and evaluate the effectiveness of innovation efforts, allowing for adjustments and improvements.
08
Develop a process for scaling successful innovations across different divisions and regions of the multinational company.
09
Encourage a learning mindset by promoting knowledge sharing, providing training opportunities, and celebrating both successes and failures.
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Stay up-to-date with emerging technologies, market trends, and customer preferences to adapt innovation strategies accordingly.

Who needs innovation in multinational companies?

01
Multinational companies need innovation to stay competitive in the global market.
02
Businesses operating across various countries and cultures face unique challenges that require innovative solutions.
03
Innovation helps multinational companies adapt to changing customer demands, technological advancements, and industry disruptions.
04
Companies with innovative practices are better positioned to attract and retain top talent, as employees seek opportunities for growth and development.
05
Innovation can lead to cost savings, operational efficiency, and improved customer satisfaction, resulting in higher profitability.
06
Multinational companies that fail to innovate risk becoming stagnant, losing market share, and being outpaced by their competitors.

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