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Cognizant 2020 InsightsOptimizing Gamification Design
Demystifying players psychology can help ensure that game
mechanics trigger intended behaviors and business outcomes
for gamified activities.
Executive
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How to fill out optimizing gamification design
01
To fill out optimizing gamification design, follow these steps:
02
Determine the objective of the gamification design and what you want to achieve.
03
Identify the target audience and their motivations or behaviors you want to influence.
04
Research existing gamification designs and examples to gather inspiration and insights.
05
Define the game mechanics, rules, and activities that align with your objectives and target audience.
06
Choose appropriate rewards, badges, or points system to motivate and engage the users.
07
Test and iterate the design by collecting feedback and analyzing user behavior.
08
Implement and track the gamification design in your product or system.
09
Continuously monitor and optimize the design based on user feedback and data analysis.
10
Regularly update and refresh the design to keep it relevant and exciting for the users.
Who needs optimizing gamification design?
01
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03
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