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Get the Consumer Attitudes Towards Packaging-free Stores in Hungary

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This bachelor thesis evaluates the intentions of Hungarian consumers to shop at packaging-free stores, focusing on key predictors based on the Theory of Planned Behaviour. It explores consumer attitudes, behaviors, and barriers to sustainable shopping, with a quantitative analysis of survey data.
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Define the purpose of the survey regarding consumer attitudes towards packaging.
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Businesses looking to improve their packaging designs.
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Sustainability advocates promoting eco-friendly packaging solutions.
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Regulatory agencies interested in consumer safety and preferences.
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Consumer attitudes towards packaging refer to the perceptions, beliefs, and feelings that consumers hold about the packaging of products, which can influence their purchasing decisions and brand loyalty.
Typically, companies and brands that produce consumer goods are required to assess and report on consumer attitudes towards packaging as part of their marketing and research efforts.
To fill out consumer attitudes towards packaging, businesses should conduct surveys or focus groups, gather feedback on packaging features, analyze consumer preferences, and compile the findings into a report.
The purpose of assessing consumer attitudes towards packaging is to understand consumer preferences, improve product packaging, enhance marketing strategies, and ultimately drive sales and brand loyalty.
Reported information may include consumer preferences for materials, design, sustainability, functionality, and overall satisfaction with product packaging.
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packaging-free stores sustainable consumption Theory of Planned Behaviour zero waste Hungarian consumers environmental impact shopping behavior consumer attitudes sustainable retail barriers to green consumption

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