Competitor Analysis Template Pdf

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Questions & answers

A competitive analysis should examine your competitors' features, market share, pricing, marketing, differentiators, strengths, weaknesses, geography, culture and customer reviews. This article is for new and established small business owners who want to analyze their competition to improve their products or services.
14 Examples of Competitor Analysis Brand Awareness. The percentage of your target market that are familiar with the competitor's brand. Costs. Estimating the costs of a competitor's products from financial statements. Products. Customer Experience. Capabilities. Financials. Organizational Culture. Intellectual Property.
How to conduct a competitive analysis in 5 steps Identify your competitors. This sounds straightforward, but in fact there are different kinds of competitors to consider. Gather information about your competitors. Analyze your competitors' strengths and weaknesses. Determine your competitive advantage.
How to use the competitive analysis template Complete your competitor profile. Discover your competitive advantage. Compare your target markets and market share. Compare your product offerings. Dig into your marketing strategies. Conduct a SWOT analysis.
Key Elements of a Competitive Analysis Template A Complete List of All Your Competitors. Product Summary of Your Competitors. Strengths and Weaknesses of the Competition. The Outlook of the Market. Direct. Indirect. Potential New Entrants. Discovering All the Comparative Advantages.
Best competitor analysis tools Quick Search. BuiltWith. WooRank. Google AdWords Keyword Planner. SEMrush. SpyFu. Owletter. SimilarWeb.