Sample Sponsorship Letter

What is a sponsorship letter?

When preparing and conducting a certain mass event or social program, an organization has to be ready to spend quite large amount of money. Charged registration fees alone can`t cover all expenditures for certain event. In such case some organizations may apply for sponsor support in order to conduct an event or a program successfully. It is possible to receive such kind of support by means of a sponsorship letter.

How to prepare a sponsorhip letter?

Remember that a letter should persuade a sponsor to contribute a required amount, so it is important to specify clearly the benefits which he/she is going to get after contributing. If you don`t want a letter to be ignored it has to be written in a proper way. Start writing a letter with downloading several sponsorship letter templates and choosing the most appropriate one. Next begin composing according to specified instructions.

Here find some useful tips in order to create a proper letter:

start a sponsorship request with a formal greeting;
prepare a letter in formal style;
specify clearly the purpose of writing and goals to be achieved with the help of a letter;
try to explain which positive result this program/event will bring for community;
determine a kind of support (for instance financial, in-kind or in the form of services);
determine clearly benefits you are offering to a sponsor;
don`t forget to thank a sponsor for further consideration at the end of a request;
put a formal style closing phrase;
finish with your title and signature.

After a sponsorship letter is complete check if there are no mistakes and details provided are true and correct. Save your time and prepare a letter of request online. For your convenience it is possible to sign a document electronically and forward to a recipient.

Video Tutorial How to Fill Out Sample Sponsorship Letter

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Questions & answers

1. Coca-Cola and the Olympic Games. Coca-Cola has been a sponsor of the Olympics since way back in 1928. But its most recent successful collaboration was on the #ThatsGold campaign during the 2016 Rio Olympic Games.
How to write a letter asking for donations or sponsorship Write methods to contact you. Address the prospect by name. Discuss your mission. Include the benefits of sponsoring you. Thank the reader for their time. Add your signature.
To obtain a corporate sponsorship, make sure you do the following: Choose companies with values more aligned to yours. Give something back to them. Have a strong, clear, engaging proposal. Don't wait until right before your event to ask for a sponsorship. If you know how much money you need, ask for it outright.
Consider following these steps to effectively write a sponsorship letter for an event: Understand the need. Research potential sponsors. Include an introduction. Explain the reason for the letter. Provide information about your audience. Explain the purpose of the event. Add a signature. Follow up with the recipients.
A sponsorship proposal is a formal offer to do business. It needs to be well presented and contain enough information for a company to gain a thorough understanding of what it is being offered.
Mention Common Goals As you ask for corporate sponsorship, be sure to highlight how support of your efforts intersects with the business' larger philanthropic goals. Show that you both want to help your community and that everyone wins with their sponsorship of your organization, the community included.