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Vertical and horizontal logo shapes The orientation of shapes within your logo also has a psychological association. Vertical lines and shapes are associated with masculinity and portray aggression, strength, courage, and dominance. They're often formed to display a shape or guide the eye in a particular direction.
The circle is often used in a logo to represent unity, commitment, love or community. Curves in general when used in shapes tend to be viewed as feminine in nature while straight lined shapes are more masculine. Circles have no beginning or end, they represent life and the lifecycle.
A perfect circle is an ancient and universal symbol of unity, wholeness, infinity, the goddess, female power, and the sun. You can merge it with various elements and can develop newmeaning. Check it out!
Circle logos An absence of edges or points makes circle logo design a popular choice. Circles are round and soft, which gives off a certain feel that is drastically different than most other shapes. They're often associated with femininity, and they can also portray security, continuity, and protection.
The importance of a logo for your business. ... A logo is a combination of text and visual imagery that serves two purposes. It tells people the name of the company and it creates a visual symbol that represents your business. Some logos have powerful symbolic association connected to people's memory.
A design that conveys the essence of your brand. A logo should deliver an immediate and honest impression of your business philosophy, conveying why your brand is special. ... An appropriate style choice. ... Your business name. ... A relevant color scheme.
Symbols are a succinct and efficient way of communicating information about your business. A logo is an important part of your company's brand, and makes a significant impact on a company's public perception. In fact, a logo is one of the most important branding investments a business can make.
The logo is the face of any brand the very first impression so its design is extremely important. When executed correctly, a logo is a powerful asset to your client's brand. However, creating an effective visual representation of a brand requires much more than just graphic design.
32 Famous Triangle Logos. ... Triangles tend to be perceived as masculine shapes, despite being a traditional Pagan symbol for woman (when upside down!). They often used to convey stability when sitting on their base or dynamic when angled. Based on which way they point, triangles can direct movement.
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