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Below is a list of the most common customer questions. If you can’t find an answer to your question, please don’t hesitate to reach out to us.

How do you write a good push notification?

Be honest. The number one thing customers want from brands is honesty. Be helpful. You exist in the lives of your users for one ultimate purpose: to help them accomplish something. Be funny. Be memorable. Be clear. Be empathic. Be hip.

Should you use push notifications?

It's definitely better to use push notifications as opposed to text messages to contact your customers. Just make sure you don't send them too often, or else users will opt-out of receiving them. Send push notifications based on the user's location to enhance their experience and add value.

What is the purpose of push notifications?

Push notifications can help you to attract more customers at certain touchpoints. They can help you send real-time updates and reminders that get your audience to regularly engage with your brand even if they're not aware of it.

When should you send push notifications?

In general, the best time to send push notification is between 7am-10am and between 6pm-10pm. But it's always better to analyse information about users to better identify each user's unique windows when they're most open to notifications.

What is the difference between a push notification and a text message?

In short, an SMS text message allows users to send text messages up to 160 characters in length. A push notification is a brief message or alert that is "pushed" through an application to recipients who have downloaded that application. The application does not have to be open in order to receive the notification.

Are push notifications effective?

As many others have pointed out, push notifications can be incredibly effective, or they can drive users to uninstall your app completely. Done right, push notification CTRs are as high as 40% compared to email CTRs of just 5%.

How often should you send push notifications?

Say, If you have a news app, the frequency should be 34 notifications per day that will deliver relevant breaking news. If you are a brand related to fitness, sending push notifications once a week is the most appropriate way to remind users of their fitness goals.

How do I increase my push notifications?

Segmentation is top priority. Use channels to give you a receptive audience. Automate push using geofencing. Use rich notifications to increase open rates. Add dynamic content to messages. Use the ideal length. Time it perfectly within the user journey.
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