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UBC BR INDIVIDUAL IDENTITY GUIDELINES 2016 version 1.3UBC Brand: Visual Identity Best Practice Guidelines 2016version 1.31ubc visual identity guidelinesDear Colleagues, Communicators have important

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How to fill out ubc brand visual identity

01

Step 1: Familiarize yourself with UBC's brand guidelines and visual identity standards.

02

Step 2: Start with the UBC logo. Use the correct version of the UBC logo and follow the guidelines for its size, placement, and clear space around it.

03

Step 3: Choose the right colors. Use the approved UBC brand colors in your visual materials.

04

Step 4: Typography matters. Use the recommended fonts for UBC communications.

05

Step 5: Maintain consistency. Ensure that all your visual materials follow the UBC brand guidelines in terms of layout, design elements, and messaging.

06

Step 6: Utilize brand assets. Take advantage of UBC's visual identity assets, such as templates, icons, and imagery, to create cohesive and professional visuals.

07

Step 7: Seek approval. If you're unsure about any aspect of the UBC brand visual identity, consult the brand manager or the designated authority for brand guidance and approval.

Who needs ubc brand visual identity?

01

Students, faculty, and staff of UBC who are creating official university communications or promotional materials.

02

University departments, units, and affiliated organizations that are representing UBC in any official capacity and require visually consistent branding.

03

External partners, sponsors, or collaborators who are involved in joint initiatives and need to align their visual materials with UBC's brand identity.

04

Any individual or entity working on projects that directly involve or contribute to UBC's image and reputation.

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