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Graphic identity guide1×Introduction41.14.1×University Seal2Guidelines1.2Identity Policy Message2.1×Core Brand Value2.2Key Messages2.4The Power of Other Logos4.2×Athletics5Assets6.10Video Signoff6.11Website
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How to fill out graphic identity guide

01
Open the graphic identity guide document.
02
Read through the document to familiarize yourself with its content and guidelines.
03
Understand the purpose and importance of maintaining a consistent graphic identity.
04
Start with the cover page, ensuring that all necessary information such as the company logo and name are included.
05
Move on to the table of contents, organizing the guide in a clear and logical manner.
06
Include sections such as logo usage, color palette, typography guidelines, and layout principles.
07
For each section, provide detailed instructions and examples on how to use the graphic elements correctly.
08
Include rules on the minimum size and clear space around the logo, color combinations to avoid, and how to choose appropriate fonts.
09
Create visual references such as mockups, diagrams, or illustrations to aid understanding.
10
Add relevant tips and best practices to help users follow the guide effectively.
11
Proofread and edit the guide to ensure clarity, consistency, and accuracy.
12
Review the guide with other stakeholders to gather feedback and make necessary revisions.
13
Once finalized, save the guide in a widely accessible format such as PDF for distribution.

Who needs graphic identity guide?

01
Companies and organizations that want to maintain a strong and consistent brand image.
02
Marketing and design teams responsible for creating promotional materials.
03
New employees who need guidance on how to represent the brand visually.
04
External vendors and partners involved in producing branded materials.
05
Franchisees or branch offices that need to adhere to the brand's visual guidelines.
06
Startups and small businesses looking to establish a professional and cohesive brand identity.
07
Companies undergoing rebranding or repositioning efforts.
08
Any individual or group involved in creating or using visual assets for the brand.
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Graphic identity guide is a set of guidelines and standards that define the visual elements and branding of a company or organization, such as logo usage, color schemes, typography, and design principles.
Companies, organizations, or entities that want to maintain a consistent and cohesive branding image are required to create and file a graphic identity guide.
To fill out a graphic identity guide, one must include detailed information about the brand's visual elements, such as logo variations, color codes, typography styles, and design rules.
The purpose of a graphic identity guide is to ensure that a brand's visual elements are used consistently across all communications, marketing materials, and products, helping to establish brand recognition and identity.
The information that must be reported on a graphic identity guide includes logo usage guidelines, color specifications, typography details, design principles, and any other visual elements that are essential to the brand's identity.
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