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22. The BEST DOCUMENTARY ENTRIES CLOSE 19 MAY 2017 JUDGING PERIOD 1 APRIL 2016 31 MARCH 2017 Description of Category: This category is for the best network, station or syndication company produced,
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How to fill out the description of a category?

01
Begin by researching the category: Before writing the description, it is essential to gather information about the category. Understand its purpose, target audience, and key features.
02
Choose a clear and concise format: The description should be written in a format that is easy to read and understand. Use short sentences, bullet points, and headings to organize the information effectively.
03
Start with an engaging introduction: Grab the reader's attention by introducing the category in an engaging and captivating way. Highlight its unique selling points or any benefits it offers to the audience.
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Provide relevant and detailed information: Give a comprehensive overview of the category, highlighting its main features, functionalities, and benefits. Include specific details to answer questions that potential users may have.
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Use persuasive language: Use persuasive language to convince the audience that this category is the best choice for their needs. Highlight any unique aspects or advantages that set it apart from competitors.
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Include keywords and SEO optimization: Incorporate relevant keywords throughout the description to enhance search engine optimization. This will improve the visibility of the category and attract more potential users.
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Keep it concise and scannable: Avoid lengthy paragraphs and use concise sentences that are easy to skim. Consider the reader's limited attention span and make the content scannable by using headings, subheadings, and bullet points.

Who needs the description of a category?

01
Consumers: Potential users or customers who are interested in exploring or purchasing products/services within a specific category. A well-written description can help them understand the category's offerings and make informed decisions.
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Sellers or Providers: Businesses or individuals who offer products/services within a particular category. A descriptive category description can attract potential buyers, improve brand perception, and differentiate offerings from competitors.
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Online Platforms and Marketplaces: Online platforms, marketplaces, or directories that organize and categorize various products/services. A well-written category description enhances their website's usability, improves searchability, and facilitates better user experience.
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