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SEO Competitor Analysis Checklist 1. IDENTIFY TARGETS ANY SITES LISTED ABOVE YOURS IDENTIFY BROAD COMPETITORS Sites that compete with the majority of your products/services P Ask client for list of Top 10-20 offline clients P Perform search for Top 5 most important keywords. Add any repetitive listings to competitor list. Survey selection of client s customers and ask who they also P considered in their purchase process Identify top industry associations and research top companies listed as...
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How to fill out seo competitor analysis checklist

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How to fill out SEO competitor analysis checklist:

01
Start by identifying your competitors in the industry. Research and compile a list of companies or websites that operate in the same niche as yours.
02
Analyze their website structure and design. Look for elements such as their layout, navigation, and overall user experience. Note down any features that you find particularly effective or innovative.
03
Examine their keyword strategy. Identify the keywords they are targeting and ranking for in search engines. This will help you understand their focus and potentially uncover opportunities for your own SEO efforts.
04
Evaluate their content strategy. Study the type and quality of content your competitors are producing. Look for topics they cover, formats they use, and any gaps or areas you can differentiate yourself.
05
Analyze their backlink profile. Look for websites that are linking to your competitors and assess the quality and relevance of those backlinks. This can help you identify potential link-building opportunities.
06
Assess their social media presence. Analyze your competitors' social media accounts, including the platforms they utilize, the engagement they receive, and the content they share. This can provide insights into their social media strategy.
07
Review their on-page optimization. Check their page titles, meta descriptions, headers, and URL structures. Look for any optimization techniques they are implementing that you can adopt or improve upon.
08
Track their rankings and organic traffic. Use SEO tools to monitor the keyword rankings and organic search traffic of your competitors. This will help you gauge their visibility and performance.
09
Consider their paid advertising efforts. Look for any ads your competitors are running, either on search engines or social media. Analyze their messaging, targeting, and landing pages to gain insights into their paid marketing strategies.
10
Consolidate your findings. Organize all the information you have gathered into a comprehensive analysis. Summarize your competitor's strengths, weaknesses, and opportunities for improvement.

Who needs SEO competitor analysis checklist?

01
Businesses or individuals looking to improve their SEO strategy.
02
Marketing professionals aiming to understand their competition better and find ways to differentiate themselves.
03
SEO agencies or consultants who need a structured approach to analyze a client's competitors and develop tailored strategies.

Instructions and Help about seo competitor analysis checklist

Have to analyze competitors website for SEO hello and welcome in this video session I'm going to show you some of the most important elements for researching our competitors website now there could be many reasons for us to analyze our competitors, but this video session will lean towards analyzing our competitors from SEO perspective because we want to find out why Google is ranking them in that first position so that we can save time meaning we can perhaps use some strategies and methods that they are using okay, and we can surely do it better than them, so then we want to add rank them that's why and when I think of competitors online it is determined by the keywords that I want to target, so you know you will have here perhaps millions of competitors for a particular keyword that is competitive right so if the keyword is of worth to you to target, so then you know there are millions of other pages that Google calculates for that first position right now I've also got this people icon here, and I wanted to include that for you because when we start analyzing our competitors what I tend to do is I also want to find out if the website owner that I'm competing with you know if they are managing their own website or if they are utilizing services of a perhaps web developer or an online marketer and so on because that will then give me and our idea as to how much time and energy that I need to invest at performing them are cranking them okay and some of the things that you are seeing on the screen here is perhaps pretty easy and common sense okay like some of them you may know someone you may not so let's take a look at how our competitors are determined online as I've said at the beginning of this training course our competitors are determined by the keywords that is of interest to us so whoever is ranking in that organic first position they are our competitors until we are ranked them okay when once we do accordingly you know according to what you will be learning then it will be difficult for them to actually outrank you so bear with me be patient to follow me through because I will teach you what works and what doesn't, and I will also teach you how to ring your keywords now whose information gives us an idea to how long our competitors have been online, and you know dedicated IP shared IP if you don't know what they are you can ignore them, but you know when I look at that to see okay you know I'm searching the huge information I found the IP if I search Google with that IP it'll most definitely give me information regarding that IP and shared IP is having one IP you know a hosting company who has one IP days you know rented an up to let's say 100 different domains okay and dedicated IP then means having one IP dedicated to a domain single domain so that kind of tells me okay how serious are they as far as their online business is concerned are they investing that extra dollars to go for that dedicated IP so all this information gives you...

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The SEO competitor analysis checklist is a tool used by professionals to assess and analyze their competitors' online presence and SEO strategies. It helps identify areas of improvement and opportunities to gain a competitive edge in search engine rankings.
There is no requirement for filing a SEO competitor analysis checklist. It is a voluntary practice undertaken by individuals or businesses who want to enhance their SEO strategies and stay ahead of their competitors.
Filling out a SEO competitor analysis checklist involves gathering information about your competitors' website structure, keyword usage, backlink profile, content strategy, and more. It typically requires conducting thorough research and utilizing SEO tools and techniques to gather relevant data.
The purpose of a SEO competitor analysis checklist is to gain insights into competitors' SEO strategies, identify areas for improvement in your own SEO efforts, and develop effective strategies to outrank and outperform competitors in search engine results.
The information reported on a SEO competitor analysis checklist may include website domain authority, keyword rankings, backlink sources, on-page optimization factors, content quality, social media presence, and other relevant SEO metrics.
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