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ADDIS ABABA UNIVERSITY COLLEGE OF DEVELOPMENT STUDIES TOURISM AND DEVELOPMENT PROGRAM TOURISM PRODUCT DEVELOPMENT IN HAYEK (NORTH CENTRAL ETHIOPIA) A THESIS SUBMITTED TO THE SCHOOL OF GRADUATE STUDIES
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How to fill out tourism product development in:

01
Conduct market research to identify potential opportunities and target markets within the tourism industry.
02
Develop a clear vision and strategy for the tourism product, considering factors such as unique selling points, target audience, and competitive advantage.
03
Create and implement a comprehensive marketing plan to promote the tourism product to the target audience.
04
Collaborate with local stakeholders, including government agencies, tourism boards, and industry professionals, to gain support and resources for the product development process.
05
Determine the necessary infrastructure and resources needed for the tourism product, such as transportation, accommodations, and attractions.
06
Develop and implement a quality management system to ensure that the tourism product meets or exceeds customer expectations.
07
Continuously monitor and evaluate the performance of the tourism product, making necessary adjustments and improvements to enhance its effectiveness and profitability.

Who needs tourism product development in:

01
Small or medium-sized businesses in the tourism industry that want to expand their offerings and attract more customers.
02
Destinations or regions looking to develop new tourism products to diversify their tourism offerings and stimulate economic growth.
03
Entrepreneurs or individuals with innovative ideas for tourism products who can benefit from expert guidance and support in the development process.
04
Tourism boards or government agencies tasked with promoting tourism in a particular area, who need to constantly improve and update their tourism offerings to remain competitive in the market.
05
Investors or financial institutions interested in supporting tourism product development projects for potential returns on investment.
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Tourism product development involves creating and improving products and services in the tourism industry to attract more visitors and enhance the overall tourist experience.
Tourism businesses and organizations involved in the development of tourism products are required to file tourism product development plans.
To fill out a tourism product development plan, businesses need to provide details on their current products, proposed developments, target market, marketing strategies, and financial projections.
The purpose of tourism product development is to enhance the quality and variety of tourism offerings, attract more visitors, and increase revenue for businesses and destinations.
Information such as current products, proposed developments, target market analysis, marketing strategies, and financial projections must be reported on tourism product development plans.
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