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US008046012B2 (12) United States Patent (10) Patent No.: Sweeney (54) US 8,046,012 B2 (45) Date of Patent: PERMISSION BASED TEXT MESSAGING 6,741,856 B2 *Get. 25, 2011 5/2004 McKellar 6t a1 6,819,932
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How to fill out permission based text messaging:

01
Understand the purpose: Before filling out permission based text messaging, it is important to understand why you need it. Determine what information or updates you want to send via text message and the target audience you want to reach.
02
Obtain permission: As the name suggests, permission based text messaging requires the consent of the recipients. Make sure you have the explicit permission of individuals before sending them text messages. This can be done through opt-in forms, subscription forms, or by having them text a keyword to a designated number.
03
Respect privacy laws: When collecting the permission, ensure that you are compliant with privacy laws, such as the General Data Protection Regulation (GDPR) or the Telephone Consumer Protection Act (TCPA). Be transparent about how the information will be used and give individuals the option to opt-out at any time.
04
Use a reputable messaging service: Choose a reliable and secure messaging service to send your text messages. Look for a platform that offers features like segmentation, personalization, and automation to effectively manage and target your permission based text messages.
05
Craft engaging and relevant content: When creating your text messages, ensure they are valuable and relevant to the recipients. Keep the messages concise and to the point, while still being engaging and compelling. Personalize the messages when possible and consider using multimedia elements like images or videos to enhance the content.
06
Set frequency and timing: Consider the frequency and timing of your text messages. Too many messages can be seen as spammy and overwhelming, while too few can result in recipients forgetting about your brand or losing interest. Find a balance that suits your audience and monitor engagement to optimize your strategy.

Who needs permission based text messaging?

01
Businesses and organizations: Permission based text messaging is essential for businesses and organizations that want to communicate with their customers or members via text message. It allows them to send important updates, promotional offers, appointment reminders, or event information directly to their target audience.
02
Non-profit organizations: Non-profit organizations can also benefit from permission based text messaging to engage with their donors, volunteers, or supporters. Text messages can be used to keep them informed about upcoming campaigns, fundraising events, or simply to express gratitude for their contributions.
03
Educational institutions: Schools, colleges, and universities can use permission based text messaging to communicate with students, parents, and faculty members. Important notifications, class cancellations, exam reminders, or emergency alerts can be efficiently and quickly delivered through text messages.
04
Government agencies: Government agencies can leverage permission based text messaging to disseminate important information, such as weather alerts, emergency notifications, or changes in public policies. Text messages provide a direct and reliable channel to reach a wide range of citizens quickly.
05
Healthcare providers: Healthcare providers can use permission based text messaging to remind patients of upcoming appointments, share test results, or provide personalized health tips. It can improve patient engagement, adherence to treatment plans, and overall communication between healthcare professionals and their patients.
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