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. CustomerFeedback PolicyVersion 1.6 November 2014Contents 1. Introduction ........................................................................................... 32. Principles ...............................................................................................
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How to fill out definitions of customer feedback:

01
Start by clearly defining the purpose of the feedback and what you hope to achieve through it. This will help provide context and direction for the definitions.
02
Identify the different categories or types of feedback that you are looking to define. This could include aspects like product satisfaction, customer service, usability, or any specific areas that are relevant to your business.
03
Use concise and specific language to define each category or type of feedback. Avoid using jargon or technical terms that may confuse or alienate your audience. Make sure the definitions are easy to understand and capture the essence of what you are trying to measure or assess.
04
Consider including examples or scenarios that illustrate each definition. This can help give more clarity and provide practical context for users who may be unfamiliar with certain terms or concepts.
05
Review and revise your definitions regularly to ensure they remain accurate and aligned with your business goals. As customer expectations and market dynamics evolve, it is important to keep your definitions up to date.
06
Share the definitions with relevant stakeholders, such as your customer service team, product managers, or marketing team. It is important for everyone in your organization to have a consistent understanding of customer feedback definitions to ensure effective communication and decision-making.
07
Consider incorporating feedback from customers or internal teams when refining or updating the definitions. This can help ensure that the definitions are comprehensive and reflect the perspectives of those who are using or providing feedback.
08
Regularly communicate and educate your employees and customers about the definitions of customer feedback. This can be done through training sessions, internal memos, or publicly available documentation.

Who needs definitions of customer feedback?

01
Product managers: They need definitions of customer feedback to understand the specific aspects of their product that customers are providing feedback on. This helps them prioritize product improvements and make informed decisions to meet customer needs.
02
Customer service representatives: Having clear definitions of customer feedback enables customer service representatives to better understand and categorize customer feedback, allowing them to provide more targeted and effective assistance.
03
Marketing teams: Definitions of customer feedback help marketing teams to identify key areas of improvement or positive aspects to highlight in their campaigns, as well as understand customer sentiment towards specific products or services.
04
Executive leadership: Definitions of customer feedback allow leaders to gain insights into the overall satisfaction and perception of their company. This information can inform strategic decision-making and help drive improvements across the organization.
05
Customers: By understanding the definitions of customer feedback, customers can provide feedback that is aligned with their expectations and helps them communicate their needs effectively to the company. This ensures that their feedback is more likely to be understood and acted upon.
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Customer feedback is information provided by customers about their experience with a product or service.
Businesses or organizations that collect customer feedback are required to file definitions of customer feedback.
Definitions of customer feedback can be filled out by providing clear definitions and categories for different types of feedback received.
The purpose of definitions of customer feedback is to standardize the reporting and analysis of customer feedback data.
Information such as the source of feedback, the category it falls under, and any actions taken in response to the feedback must be reported.
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