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BOROUGH OF ROSELLE Department of Administration Division of Purchasing 210 Chestnut Street Roselle, NJ 07203 Request for Qualifications Description: Website Design, Creation and Maintenance including

How to fill out 2016 website design-social media

How to fill out 2016 website design-social media:

1. Start by identifying your target audience: Determine who your ideal customers or users will be and what kind of website design and social media presence will appeal to them. Consider factors such as age, location, interests, and online behavior.
2. Conduct market research: Understand the current trends, preferences, and demands in website design and social media for 2016. Look at successful websites and social media accounts in your industry and analyze what makes them effective. This will help you stay up to date and create a compelling online presence.
3. Define your goals and objectives: Determine what you want to achieve with your website design and social media strategy. It could be increasing brand awareness, generating leads, driving website traffic, or boosting sales. Setting clear goals will guide your design and content decisions.
4. Plan your website design: Sketch out the structure and layout of your website, keeping in mind user experience and ease of navigation. Decide on the color palette, typography, and visual elements that best represent your brand identity. Consider using responsive design to ensure your website looks great on different devices.
5. Create engaging content: Develop informative, relevant, and engaging content that appeals to your target audience. This includes text, images, videos, and other multimedia elements. Create a content calendar to schedule regular updates and make sure your website and social media profiles remain fresh and active.
6. Optimize for search engines: Conduct keyword research and incorporate relevant keywords into your website content to improve search engine visibility. Use meta tags, descriptive URLs, and alt tags for images to enhance search engine optimization (SEO). Consider incorporating social sharing buttons to encourage visitors to share your content on social media.
7. Integrate social media: Link your website to your social media profiles and vice versa. Include social media buttons or widgets on your website to encourage visitors to follow and share your content. Share your website content on social media platforms to drive traffic and engage with your audience. Respond to comments and messages promptly to build relationships and foster engagement.

Who needs 2016 website design-social media?

1. Businesses looking to establish an online presence: Having a well-designed website and a strong social media presence is essential for businesses in today's digital age. It allows them to reach a wider audience, build brand credibility, and showcase their products or services effectively.
2. Entrepreneurs or startups: Starting a new business requires a strong online presence to attract potential customers and gain a competitive edge. Investing in 2016 website design and social media strategies helps these startups establish a solid foundation for their brand and connect with their target audience.
3. Professionals and freelancers: Individuals in various industries, such as photographers, designers, consultants, or writers, can benefit from having a well-designed website and social media presence. It acts as a digital portfolio and helps them showcase their work, build credibility, and attract new clients.
4. Non-profit organizations: Non-profit organizations can leverage 2016 website design and social media to raise awareness about their cause, engage with supporters, and solicit donations. An effective online presence helps them communicate their mission and impact more effectively.
5. Anyone looking to build a personal brand: Whether you are an artist, influencer, or blogger, having a well-designed website and a strong social media presence can help you establish and grow your personal brand. It allows you to showcase your talents, engage with your audience, and attract new opportunities.

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