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WEBCAST MARKETING ESTATE PLANNING TOOLS TO UNCOVER PLANNED GIVING PROSPECTS March 24, 2016 :: 1:00 2:30 p.m. EDT Do you have a strong planned giving pipeline? OVERVIEW Get strategies for uncovering
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How to fill out marketing estate planning tools

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How to fill out marketing estate planning tools:

01
Start by gathering all the necessary information about your marketing assets, including websites, social media accounts, email lists, and any other digital properties you use for marketing purposes.
02
Assess the value and importance of each asset, considering factors such as audience reach, engagement, and potential revenue generation. This will help prioritize your planning efforts.
03
Identify any potential legal issues or concerns that may arise in the marketing estate planning process, such as copyrights, trademarks, or privacy laws. Consult with an attorney if needed to ensure compliance.
04
Determine who will be responsible for managing and maintaining each marketing asset in the future. This could be an individual or a team within your organization.
05
Create a comprehensive inventory of all your marketing assets, including detailed information about each asset, such as login credentials, ownership information, and any associated contracts or agreements.
06
Evaluate the potential risks and vulnerabilities associated with each marketing asset, such as the possibility of data breaches or website downtime. Develop a plan to mitigate these risks and protect your marketing assets.
07
Establish guidelines and protocols for handling any unforeseen circumstances, such as the resignation or termination of key personnel responsible for managing the marketing assets.
08
Regularly review and update your marketing estate plan as your business and marketing strategies evolve. This will ensure that your assets are always up-to-date and properly managed.

Who needs marketing estate planning tools?

01
Businesses and organizations of all sizes that heavily rely on marketing for their growth and success should consider using marketing estate planning tools.
02
Marketing agencies and consultants who manage multiple clients' marketing assets can benefit from these tools to streamline their operations and ensure smooth transitions in case of any unexpected circumstances.
03
Startups and entrepreneurs who are building their brand and marketing presence can use marketing estate planning tools to protect their assets from the beginning and plan for future growth.
04
Established companies that have invested significant time and resources into building their marketing assets should prioritize having a comprehensive marketing estate plan to safeguard their investments.
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Marketing estate planning tools are resources and strategies used to promote and attract clients for estate planning services.
Marketing estate planning tools are typically filed by estate planning firms, lawyers, financial advisors, and other professionals offering estate planning services.
Marketing estate planning tools are typically filled out by providing information about the services offered, target audience, promotional strategies, and any relevant regulations or disclosures.
The purpose of marketing estate planning tools is to attract potential clients, showcase expertise in estate planning, and differentiate services from competitors.
Information that must be reported on marketing estate planning tools may include service offerings, pricing, contact information, client testimonials, and any necessary disclaimers.
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