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STRETCH KNOWLEDGE TODAY SKILLED TOMORROW SEARCH ENGINE MARKETING & GOOGLE ANALYTICS COURSE DATE COURSE OVERVIEW 10 12 October 2012 With the evolving change of consumer behavior, the importance of
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Search engine marketing is a form of online marketing where businesses promote their products or services by increasing visibility in search engine results pages.
Businesses or individuals who engage in search engine marketing activities are required to file search engine marketing.
Search engine marketing can be filled out by providing information on the marketing activities, budget, targeted keywords, and performance metrics.
The purpose of search engine marketing is to increase online visibility, drive traffic to a website, and generate conversions or sales.
Information such as campaign goals, budget allocation, keyword usage, ad performance, and conversion rates must be reported on search engine marketing.
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