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NATIONAL RETAIL FEDERATION
20162018 RETAIL SALES REPORTING and
454 MERCHANDISING CALENDAR
SPRING SEASON
20172016
SMTW4F
5S1 F 31122 E89 10 11 12 1373T6SMT29 30 313S12489 10 11S
4M
5T
6W
7T
8FS9 10
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How to fill out 4-5-4 merchandising calendar
How to fill out a 4-5-4 merchandising calendar:
01
Plan your annual sales: Start by determining your expected sales for the entire year. Consider past sales data, industry trends, and any upcoming promotions or events that could impact sales.
02
Divide the year into quarters: Divide the year into four quarters, with each quarter consisting of 13 weeks. The first quarter has 4 weeks, the second has 5 weeks, and the third and fourth quarters each have 4 weeks.
03
Allocate weeks to months: Assign the weeks of each quarter to their respective months. For example, in the first quarter, the first week would typically fall in January, the second week in February, the third in March, and the fourth in April.
04
Fill in the specific dates: Once you have assigned the weeks to their respective months, fill in the specific dates for each week. This will help you track important milestones and deadlines throughout the year.
05
Identify key merchandising events: Determine any significant merchandising events, such as product launches, seasonal promotions, or holiday sales, and mark them on the calendar. This will ensure you allocate the necessary resources and plan accordingly for those events.
06
Review and adjust throughout the year: As the year progresses, regularly review and adjust your merchandising calendar. Monitor actual sales performance, analyze customer feedback and market trends, and make any necessary changes to your plans and strategies.
Who needs a 4-5-4 merchandising calendar:
01
Retailers: Retailers, both large and small, can benefit from using a 4-5-4 merchandising calendar to effectively plan their sales and promotional activities throughout the year. This calendar provides a consistent and structured framework for organizing merchandise plans and optimizing inventory management.
02
Manufacturers: Manufacturers can also utilize a 4-5-4 merchandising calendar to align their production schedules with retail demand. By coordinating their manufacturing cycles with the designated weeks and months on the calendar, they can ensure timely product availability and maximize sales opportunities.
03
E-commerce businesses: Even online businesses can find value in using a 4-5-4 merchandising calendar. While they may not have physical store locations, these businesses still need to plan their sales, marketing campaigns, and inventory management strategies systematically throughout the year to drive customer engagement and boost online sales.
In conclusion, a 4-5-4 merchandising calendar is a valuable tool for retailers, manufacturers, and e-commerce businesses to plan and execute their sales and merchandising strategies effectively.
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What is 4-5-4 merchandising calendar?
The 4-5-4 merchandising calendar is a retail accounting method that divides the year into periods of 4 weeks, 5 weeks, and 4 weeks to help merchants track sales, inventory, and performance.
Who is required to file 4-5-4 merchandising calendar?
Retail businesses and merchants who follow the 4-5-4 merchandising calendar are required to file it for accounting and reporting purposes.
How to fill out 4-5-4 merchandising calendar?
To fill out the 4-5-4 merchandising calendar, retailers need to record sales, inventory levels, and other key data for each week within the calendar layout.
What is the purpose of 4-5-4 merchandising calendar?
The purpose of the 4-5-4 merchandising calendar is to provide retailers with a standardized method for analyzing and comparing sales and performance over different time periods.
What information must be reported on 4-5-4 merchandising calendar?
The 4-5-4 merchandising calendar typically requires reporting of sales figures, inventory levels, promotions, and other relevant retail metrics.
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