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Big Data & Marketing Innovation Data Must Lead to Action November 6 & 7, 2014 JR Marriott, Miami, Florida Speakers Confirmed Speakers Director, Search Strategy & Marketing Analytics, Kaiser Permanent
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Digital marketers: Digital marketing heavily relies on data-driven decision making. Utilizing big data in digital marketing efforts can help professionals analyze website traffic, user engagement, campaign performance, and optimize online advertising strategies.
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Big data amp marketing refers to the use of large and complex data sets to analyze consumer behavior and preferences in order to improve marketing strategies and target specific audiences.
Companies and organizations in the marketing industry that utilize big data for their marketing strategies are required to file big data amp marketing.
Big data amp marketing should be filled out by providing detailed information on the data sources, analysis methods, targeted audience, and marketing strategies used.
The purpose of big data amp marketing is to better understand consumer behavior, improve marketing campaigns, and increase ROI for businesses.
Information such as data sources, analysis techniques, audience segmentation, marketing goals, and outcomes must be reported on big data amp marketing.
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