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Beyond Billboards and Brochures: Using Parents Who Host, Lose the Most: Don't be a party to teenage drinking to MOBILIZE your community! November 9 & 10, 2011 Columbus, Ohio Day One: 10:00 a.m.6:00
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Beyond billboards and brochures refer to additional forms of advertising and marketing techniques that go beyond traditional methods.
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Information such as the types of non-traditional advertising methods used, associated costs, and target audience must be reported on beyond billboards and brochures.
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