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MARIA CODE OF CONDUCT FOR MARKET AND SOCIAL MEDIA RESEARCH Appendix I GUIDELINE FOR ONLINE RESEARCH (Adapted from the ESO MAR Guideline for Online Research1) 1 Permission granted by ESO MAR, the world
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How to fill out MRIA Code of Conduct:

01
Familiarize yourself with the MRIA Code of Conduct document. Read through the entire document to understand the expectations, principles, and guidelines outlined.
02
Identify the sections that are applicable to you or your organization. The MRIA Code of Conduct covers various areas such as research ethics, confidentiality, privacy, professionalism, and legal compliance, among others. Determine which sections are relevant to your role or the research you conduct.
03
Review your current practices and policies. Compare your existing practices and policies with the requirements and standards set forth in the MRIA Code of Conduct. Identify any gaps or areas where you need to make adjustments to ensure compliance.
04
Develop an action plan. Create a step-by-step plan that outlines how you will address the areas that need attention. This may involve updating internal policies, providing additional training to staff, or implementing new procedures.
05
Make the necessary changes. Take action based on your action plan. Update your policies, procedures, and practices accordingly. Communicate these changes to your team or organization and ensure everyone is aware of their responsibilities in adhering to the MRIA Code of Conduct.
06
Seek assistance or clarification, if needed. If you have any questions or need further guidance on specific sections of the MRIA Code of Conduct, reach out to the MRIA or consult legal experts in research ethics and compliance.
07
Regularly review and update. Treat the MRIA Code of Conduct as a living document. Regularly review it to ensure you are staying up-to-date with any changes or amendments made by the MRIA. Continuously assess your practices and make adjustments as necessary to maintain compliance.

Who needs MRIA Code of Conduct?

01
Market Research Companies: MRIA Code of Conduct is essential for market research companies as it provides them with a clear framework for ethical conduct, ensuring they adhere to the highest standards while conducting research.
02
Market Researchers: Individual market researchers should also familiarize themselves with the MRIA Code of Conduct to ensure their professional practices align with the industry's ethical guidelines.
03
Clients and Research Participants: Clients who engage market research services and the individuals participating in research studies can benefit from the MRIA Code of Conduct as it ensures their privacy, confidentiality, and rights are protected during the research process.
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The MRIA Code of Conduct is a set of rules and guidelines that members of the Marketing Research and Intelligence Association must adhere to.
All members of the MRIA are required to file the code of conduct.
The MRIA Code of Conduct can be filled out online through the MRIA website by logging in to the member portal.
The purpose of the MRIA Code of Conduct is to ensure ethical practices and professional standards are maintained within the marketing research industry.
Members must report any potential conflicts of interest, financial relationships with clients, and any breaches of confidentiality.
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