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EXPORTING FOR GROWTH A FREE BETA HALFWAY SEMINAR TUESDAY, 29TH OCTOBER 2013, GLASGOW Keynote speaker: Jim McCall, Founder, Chairman and Chief Executive, Clyde Blowers Capital I'm LLP. Venue: EY, G1
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How to fill out exporting for growth
How to Fill out Exporting for Growth:
01
Research the target market: Conduct thorough market research to understand the demand, competition, and cultural factors of the potential export market. Identify the target audience for your products or services.
02
Assess the feasibility: Evaluate the feasibility of exporting for growth by considering factors such as production capacity, financial resources, legal requirements, and logistics. Determine if your business is ready to expand internationally.
03
Develop an export plan: Create a comprehensive export plan that outlines your objectives, strategies, and tactics for entering the target market. Determine pricing strategies, distribution channels, and marketing approaches to promote your products or services effectively.
04
Seek necessary certifications and licenses: Familiarize yourself with the specific certifications, permits, and licenses required to export goods or services to the target market. This may include obtaining export compliance certifications or registering with relevant trade organizations or customs authorities.
05
Establish partnerships and networks: Identify potential partners or distributors in the target market who can help you navigate the local business environment and reach your target customers. Build relationships with local business associations, trade organizations, and government agencies to leverage their expertise and resources.
06
Customize your product or service: Adapt your offerings to cater to the preferences, regulations, and cultural nuances of the target market. This may involve modifying packaging, labeling, or product features to align with local standards and consumer expectations.
07
Address logistical and legal requirements: Familiarize yourself with export regulations, documentation, and customs procedures for the target market. Ensure compliance with trade laws, tariff requirements, and intellectual property protection. Set up efficient logistical processes to handle shipping, transportation, and customs clearance.
08
Market your products or services: Develop a comprehensive marketing strategy to promote your products or services to the target market. Utilize various marketing channels, including digital marketing, trade shows, advertising, and public relations, to generate awareness and stimulate demand.
09
Monitor and adapt: Continuously monitor the performance of your export activities and gather feedback from customers, partners, and distributors. Regularly evaluate your export plan and make necessary adjustments to optimize sales, distribution, or marketing strategies.
Who Needs Exporting for Growth:
01
Small and medium-sized enterprises (SMEs): Exporting offers SMEs the opportunity to expand their customer base beyond domestic markets, diversify risks, and increase revenue. It can be a viable growth strategy for businesses seeking new opportunities and markets.
02
Established companies looking for expansion: Companies with a stable domestic market presence may consider exporting as a way to enter new markets and fuel growth. Exporting allows them to tap into untapped consumer bases, leverage competitive advantages, and gain economies of scale.
03
Industries with global demand: Some industries, such as technology, pharmaceuticals, manufacturing, and agriculture, have high global demand. These industries often benefit from exporting as it allows them to reach new customers and take advantage of global market trends.
04
Entrepreneurs with innovative products or services: Exporting can provide entrepreneurs with unique and innovative products or services an opportunity to showcase their offerings to a larger audience. It can help them gain recognition, establish their brand internationally, and drive growth through increased sales.
05
Local businesses affected by domestic economic conditions: Exporting can offer a lifeline to businesses that face challenges due to domestic economic conditions, such as recessions, market saturation, or declining demand. By venturing into international markets, these businesses can mitigate risks and maintain steady growth.
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What is exporting for growth?
Exporting for growth refers to the strategy of selling goods or services to foreign markets in order to increase revenue and expand business opportunities.
Who is required to file exporting for growth?
Companies that wish to expand their business internationally and take advantage of foreign market opportunities are required to file exporting for growth.
How to fill out exporting for growth?
Exporting for growth can be filled out by providing detailed information about the products or services to be exported, target markets, marketing strategies, and projected revenues.
What is the purpose of exporting for growth?
The purpose of exporting for growth is to help businesses access new markets, diversify their customer base, increase revenue, and expand their global presence.
What information must be reported on exporting for growth?
Information such as the type of products or services to be exported, target markets, marketing strategies, projected revenues, and potential risks must be reported on exporting for growth.
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