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This document outlines the subscription agreement terms between the Direct Marketing Association and the Subscriber regarding the use of DMAchoice Services for suppressing consumer names from marketing
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How to fill out dmachoice subscription agreement

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How to fill out DMAchoice Subscription Agreement

01
Start by downloading the DMAchoice Subscription Agreement form from the official DMA website.
02
Read the instructions provided carefully before proceeding.
03
Fill in your personal information, including your name, address, and contact details, in the designated sections.
04
Specify your preferences regarding the types of communications you want to receive.
05
Review your selections to ensure they accurately reflect your preferences.
06
Sign and date the agreement at the bottom of the form.
07
Submit the completed agreement as instructed, either by mail or online.

Who needs DMAchoice Subscription Agreement?

01
Consumers who want to manage their communication preferences.
02
Individuals concerned about privacy and data privacy rights.
03
Anyone looking to reduce unwanted marketing communications.
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In May, 2018, ANA acquired the Data & Marketing Association (formerly the Direct Marketing Association). This acquisition aligned the overall strategies of both organizations under a single brand and created the largest trade association in the U.S. devoted to serving all aspects of marketing.
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DMAchoice is an effective means of honoring choices by purging your mailing lists of consumers who want to receive less unsolicited advertising mail at home from companies or organizations they don't have a business relationship with. If you are not already a subscriber, you should be!
Well, if you sign up for DMAchoice, you'll reduce the amount of prospect mail you receive. However, you will still receive customer and donor mail. If you wish to be removed from customer or donor mailings, please contact that company or organization directly for removal.
The cost of a direct mail campaign can vary from as low as $320 to as high as $37,000 (or even more!). Fortunately, the USPS has a handy tool that helps break down the costs of such a campaign. Unfortunately, there are a lot of variables to consider. Stay ahead of the game with our 2025 Marketing Guide!

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The DMAchoice Subscription Agreement is a document that outlines the terms and conditions for individuals or organizations interested in managing their marketing preferences through the DMAchoice platform.
Any individual or organization that wishes to utilize the services provided by DMAchoice to control their marketing preferences is required to file the DMAchoice Subscription Agreement.
To fill out the DMAchoice Subscription Agreement, individuals must provide personal identification information, marketing preferences, and any other relevant details as specified in the agreement form. It typically involves completing an online form or submitting a printed version.
The purpose of the DMAchoice Subscription Agreement is to allow individuals to exercise control over how their personal information is used in marketing, helping them opt-in or opt-out of various marketing communications.
The information that must be reported on the DMAchoice Subscription Agreement includes the individual's name, address, email, phone number, and specific marketing preferences regarding receiving promotional materials.
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