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HANDLING OF CUSTOMER COMPLAINTS Optus Statement on Customer Service Standards INTRODUCTION Optus aims to provide the highest level of customer service, which includes the handling of complaints. This
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How to fill out handling of customer complaints?

01
Identify the complaint: First, listen to the customer's complaint carefully and take note of all the important details such as the nature of the issue, date, time, and any relevant information provided by the customer.
02
Acknowledge the customer's concerns: Show empathy and understanding towards the customer's complaint. Assure them that their concerns are being taken seriously and that you are committed to resolving the issue.
03
Investigate the complaint: Conduct a thorough investigation to gather all the necessary information related to the complaint. This may involve reviewing communication records, speaking with relevant employees, or examining any other relevant evidence.
04
Take prompt action: Once you have gathered all the necessary information, take immediate action to address the customer's concerns. This may involve providing a solution, offering a refund, or implementing changes in your processes to prevent similar complaints in the future.
05
Communicate with the customer: Keep the customer informed throughout the resolution process. Provide updates on the progress and steps being taken to resolve their complaint. Promptly respond to any communication from the customer to maintain a positive and transparent relationship.
06
Follow up: After the complaint has been resolved, follow up with the customer to ensure their satisfaction and to check if any further assistance is needed. This step demonstrates your commitment to customer care and can help build long-term customer loyalty.

Who needs handling of customer complaints?

01
Companies of all sizes and industries: Regardless of the size or industry, every company should have a system in place to handle customer complaints. Addressing complaints promptly and effectively can help retain customers, improve brand reputation, and enhance overall customer satisfaction.
02
Customer service departments: Customer service departments are primarily responsible for handling customer complaints. They should have well-trained staff who can effectively handle complaints, resolve issues, and provide exceptional customer service.
03
Frontline employees: Frontline employees who directly interact with customers, such as sales representatives, cashiers, or receptionists, should also be equipped with the knowledge and skills to handle complaints. They need to be trained to listen empathetically, respond professionally, and escalate the complaint if necessary.
04
Managers and supervisors: Managers and supervisors play a crucial role in handling customer complaints. They need to provide guidance and support to frontline employees, ensure appropriate actions are taken to address complaints, and continuously monitor and improve the complaint-handling process.
05
Customers themselves: It is important for customers to know how to effectively communicate their complaints. By expressing their concerns, customers can help companies identify areas for improvement and work towards enhancing the overall customer experience.
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Customer complaints handling refers to the process of receiving, investigating, and resolving complaints from customers in a timely and satisfactory manner.
Businesses and organizations that have customers or clients are required to have a system in place for handling customer complaints.
Customer complaints should be documented with details of the complaint, actions taken to resolve it, and any follow-up measures. This information can be recorded in a designated system or form for tracking purposes.
The purpose of handling customer complaints is to improve customer satisfaction, identify areas for improvement in products or services, and maintain a positive reputation for the business.
The information reported on handling of customer complaints typically includes the nature of the complaint, date received, actions taken, and resolution provided.
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