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F F F 521660101 F. F 751409 2 2554 Factors Affecting Customers Choice of Housing Loan of the Kasikorn Bank Company of Chiang Rai Branch, Chiang Rai By Simon Sumonviwat 521660101 Advisor Assoc. Prof.
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Factors Affecting Customers Choice:

Understand Customers' Needs and Preferences:

01
Conduct market research to gain insights into customers' buying behavior.
02
Analyze customer feedback and reviews to understand their preferences and expectations.

Consider Product Attributes and Features:

01
Evaluate the key characteristics and features of your product or service.
02
Identify how these attributes align with customer expectations and needs.

Assess Competitors:

01
Conduct a thorough competitive analysis to understand the positioning and offerings of your competitors.
02
Identify key differentiators that can influence customers' choice.

Evaluate Pricing Strategies:

01
Analyze pricing models and strategies employed by competitors.
02
Consider the perceived value of your product or service in relation to its price.

Focus on Customer Experience:

01
Provide excellent customer service to enhance the overall experience.
02
Monitor customer satisfaction levels and address any issues promptly.

Create Effective Marketing and Promotion Strategies:

01
Develop targeted marketing campaigns to reach the desired customer segments.
02
Utilize various marketing channels to raise awareness and generate interest.

Who Needs Factors Affecting Customers Choice?

01
Businesses: Organizations need to understand the factors that influence customers' choice to effectively position their products or services in the market.
02
Marketers: Marketing professionals need to analyze and align their strategies with the factors affecting customers' choice to drive successful campaigns and conversions.
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Consumers: Customers themselves can benefit from knowing what influences their purchasing decisions, allowing them to make more informed choices.
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Factors affecting customers choice can include price, quality, brand reputation, convenience, customer service, and personal preferences.
Businesses and companies who want to understand and improve their customers' decision-making process are required to analyze and report on factors affecting customers choice.
To fill out factors affecting customers choice, businesses can gather data through surveys, market research, interviews, and analyzing customer feedback.
The purpose of factors affecting customers choice is to identify key influencers that impact customers' decision-making process and tailor marketing strategies accordingly.
Information that must be reported on factors affecting customers choice includes demographics, buying behavior, preferences, satisfaction levels, and competitors' analysis.
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