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This case study explores how Hertz leveraged big data to enhance customer satisfaction and engagement by centralizing the analysis of customer feedback across locations.
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A case study is a detailed study of a specific subject, such as a person, group, place, event, organization, or phenomenon.
Writing up your case study Executive Summary/Synopsis. Introduce the topic area of the report. Introduction. Summarise the your task. Findings. Identify the key problems you have identified by: Discussion. Summarise the major problem(s). Conclusion. Recommendations. References. Appendices (if any)
case study. /ˈkeɪs ˌstʌd.i/ us. /ˈkeɪs ˌstʌd.i/ a detailed account giving information about the development of a person, group, or thing, especially in order to show general principles: This is an interesting psychiatric case study of a child with extreme behavioural difficulties.
Case studies encourage critical thinking and problem-solving. They present students with authentic dilemmas and challenges, prompting them to analyze, evaluate, and make decisions in English. This not only improves their language skills but also enhances their cognitive abilities and decision-making processes.
Writing up your case study Executive Summary/Synopsis. Introduce the topic area of the report. Introduction. Summarise the your task. Findings. Identify the key problems you have identified by: Discussion. Summarise the major problem(s). Conclusion. Recommendations. References. Appendices (if any)
Elements of a case study Title: Section one identifies the scenario in no more than one line or sentence. Overview: Section two offers a summary, explaining the scenario in detail. Problem: Section three defines the issue presented in the scenario. Solution: Section four provides the chosen course of action.

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A case study is a research method that involves an in-depth analysis of a person, group, event, or phenomenon to explore complex issues and derive insights.
Individuals or organizations conducting research, evaluations, or assessments, particularly in academic, business, or healthcare settings, may be required to file case studies.
To fill out a case study, gather relevant information, define the scope, conduct interviews or surveys, analyze data, and present findings in a structured format that includes background, methodology, results, and conclusions.
The purpose of a case study is to provide detailed insights, understand complex issues, identify patterns, and inform decision-making processes by analyzing specific instances in real-world contexts.
A case study must report background information, research objectives, methodology, findings, analysis, and recommendations, along with any relevant data or evidence gathered during the study.
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