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Apple Inc. A Great Business Case Study Apple Overview Steven P. Jobs CEO and cofounder of Apple Computer Inc (with Steve Wozniak) in 1976 (Jobs and Won) 2007 name changed to Apple Inc. Tim Cook current
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How to fill out a great business case

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How to fill out a great business case:

01
Clearly define your objectives and goals: Start by identifying the purpose of your business case. What problem are you trying to solve or what opportunity are you exploring? Clearly define your objectives and goals to provide clarity throughout the process.
02
Conduct thorough research and analysis: Gather all the necessary information and data related to your business case. This may include market research, financial analysis, competitive analysis, and a deep understanding of the industry. Analyze the data to validate your assumptions and make informed decisions.
03
Identify and evaluate alternative solutions: Explore different options and alternatives that can address the problem or opportunity identified in your business case. Analyze the strengths, weaknesses, risks, and potential outcomes of each option. This will help you choose the most viable solution and justify your recommendations.
04
Develop a comprehensive implementation plan: Outline a detailed plan on how to execute the chosen solution. Break it down into phases, tasks, and timelines. Identify the resources, budget, and milestones required for successful implementation. This plan should demonstrate that you have considered the practical aspects of bringing your business case to life.
05
Create a persuasive presentation: The business case should be presented in a clear and compelling manner. Use graphs, visual aids, and concise language to communicate complex information effectively. Clearly articulate the benefits, costs, and risks associated with your proposed solution. Tailor the presentation to suit the audience, whether it's executives, stakeholders, or investors.

Who needs a great business case:

01
Entrepreneurs and start-ups: A great business case is crucial for entrepreneurs and start-ups as it helps them outline their business concept, target market, and financial projections. It provides a roadmap for success and is often required when seeking funding or investment.
02
Project managers: Project managers often need to develop business cases to justify new projects, secure resources, and gain support from stakeholders. A well-structured business case enables them to make informed decisions and manage projects effectively.
03
Decision-makers and stakeholders: Decision-makers within organizations, such as executives and board members, rely on business cases to evaluate different options and make strategic decisions. Stakeholders need a business case to understand the potential impact of a proposed initiative and determine if it aligns with their objectives.
04
Investors and lenders: When seeking external funding, investors and lenders require a comprehensive business case to assess the viability and potential return on investment. A well-prepared business case increases the chances of securing funding or loans.
05
Business professionals: Business professionals in various roles, such as marketing, operations, or finance, may need to create business cases to propose new initiatives, justify budget requests, or evaluate potential business opportunities. Having the skills to develop a strong business case is valuable in advancing their careers.
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A great business case is a detailed justification for a proposed project or initiative, outlining the potential benefits, costs, and risks.
Any individual or team responsible for proposing a new project or initiative within an organization is required to file a great business case.
To fill out a great business case, one must include sections such as executive summary, project description, budget, timeline, risks, and expected outcomes.
The purpose of a great business case is to provide decision-makers with necessary information to approve or reject a proposed project based on its expected return on investment and alignment with business goals.
A great business case must include information on project scope, objectives, budget, resources, risks, benefits, and expected outcomes.
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