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Terms of Reference for recruitment and contracting of an Advertising, Communication and Branding Agency for the development of the new brand for the SHR Youth campaign Soul City: Institute for Health
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How to fill out terms of reference for:

01
Clearly define the purpose: Start by stating the objective and scope of the project or task for which you are creating the terms of reference. This helps in setting clear expectations and understanding the desired outcome.
02
Identify key stakeholders: Determine who will be involved in the project or task and list them as key stakeholders in the terms of reference. This ensures that everyone knows their roles and responsibilities.
03
Specify project requirements: Include specific requirements for the project or task, such as deliverables, timelines, budget, and any other important details. This helps in aligning expectations and ensuring that all necessary aspects are covered.
04
Define roles and responsibilities: Clearly outline the roles and responsibilities of each stakeholder involved. This includes the project manager, team members, support staff, and any other parties relevant to the project. Assign specific tasks and responsibilities to avoid confusion.
05
Establish communication channels: Define the channels of communication to be used throughout the project. Include how often and in what format progress updates will be reported, as well as any additional communication requirements.
06
Set evaluation criteria: Determine how the success or completion of the project will be evaluated. Specify the criteria that will be used to measure progress and achievement, and define any required reporting or documentation.

Who needs terms of reference for?

01
Project Managers: Project managers need terms of reference to provide a clear roadmap for the project and ensure all stakeholders are aligned on the project objectives. It helps them effectively plan, organize, and execute the project.
02
Team Members: Team members need terms of reference to understand their roles and responsibilities within the project. It provides them with a clear understanding of what is expected from them and helps in coordinating efforts with other team members.
03
Stakeholders: Stakeholders, including clients, sponsors, and senior management, need terms of reference to have a comprehensive understanding of the project's scope, objectives, and requirements. It enables them to provide guidance, support, and resources throughout the project lifecycle.
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Terms of reference is a document that outlines the scope, objectives, and responsibilities of a project or task.
Project managers, team leaders, or stakeholders are typically required to file terms of reference for a project.
Terms of reference can be filled out by clearly defining the project's goals, deliverables, timeline, and key stakeholders.
The purpose of terms of reference is to provide a clear framework for a project, ensure accountability, and guide decision-making.
Terms of reference should include project objectives, scope, budget, resources, timeline, and key stakeholders.
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