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Tweed Shire Events Strategy 2016 to 2020 Adopted by Council 18 February 2016 Minute No 76Luminair.com.AU December 2015Tweed Shire Council Events Strategy 2016 2020 February 2016Commissioned by: Tweed
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How to fill out the Tweed Shire events strategy:

01
Assess the goals and objectives: Begin by identifying the goals and objectives of the events strategy. This could include attracting tourists, promoting local businesses, or enhancing community engagement.
02
Conduct research: Gather information about the target audience, local demographics, and previous events held in the Tweed Shire. This will provide valuable insights for planning future events.
03
Create a budget: Determine the available budget for the events strategy. Allocate funds for marketing, event logistics, permits, staffing, and any other necessary expenses.
04
Formulate an event calendar: Develop a comprehensive calendar that outlines the proposed events for the strategy. Consider incorporating a mix of cultural, sporting, and community events to cater to a diverse range of interests.
05
Collaborate with stakeholders: Engage with local businesses, community groups, and government authorities to foster collaboration and gain support for the events strategy. Seek their input and involvement in organizing and promoting the events.
06
Establish marketing and communication channels: Devise a marketing plan to effectively promote the events. Utilize various channels such as social media, local newspapers, radio, and community noticeboards. Consider creating a dedicated website or social media pages for the events strategy.
07
Set realistic targets and measurements: Identify measurable targets such as attendance, economic impact, or community satisfaction. Continuously track and evaluate the success of the events against these targets to inform future decision-making.

Who needs the Tweed Shire events strategy?

01
Tourism department: The tourism department of the Tweed Shire can benefit from an events strategy as it helps attract more visitors to the region, boosting the local economy.
02
Local businesses: A well-executed events strategy can provide local businesses with increased exposure and opportunities to connect with potential customers.
03
Community members: Residents of the Tweed Shire can enjoy a vibrant social calendar with a variety of events that cater to their interests, fostering a sense of community and engagement.
04
Event organizers: Individuals or organizations responsible for planning and organizing events within the Tweed Shire can utilize the events strategy as a guide to ensure cohesive and successful event planning.
In conclusion, filling out the Tweed Shire events strategy involves assessing goals, conducting research, creating a budget, formulating an event calendar, collaborating with stakeholders, establishing marketing channels, and setting targets. The strategy is beneficial for the tourism department, local businesses, community members, and event organizers in the Tweed Shire.
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The Tweed Shire events strategy outlines the plan and objectives for events in the Tweed Shire region.
Event organizers and stakeholders in the Tweed Shire region are required to file the events strategy.
To fill out the Tweed Shire events strategy, organizers must provide details on event objectives, target audience, budget, promotion plan, and risk management strategies.
The purpose of the Tweed Shire events strategy is to ensure organized and successful events that benefit the community and local economy.
Information such as event objectives, target audience, budget breakdown, promotion plan, risk management strategies, and post-event evaluation must be reported on the Tweed Shire events strategy.
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