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Media Relations & Event Management Fall 2012 CPR 301301 3 credit hours 1011:15 a.m. TR Walker Center, Room 122 Professor: Kenney Griffin Office: Walker Center, Room 117 Office phone: 2085043 Facebook:
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How to Fill Out Media Relations & Event?

01
Start by conducting thorough research on media outlets and journalists who cover topics related to your event. Make a list of contacts that you can reach out to for media coverage.
02
Craft a compelling press release announcing your event. The press release should highlight the key details, such as the date, time, location, and purpose of the event. Ensure that your press release is concise, engaging, and newsworthy.
03
Develop a media kit that includes important information about your event, such as high-resolution images, logos, key messages, speaker bios, and any relevant background materials. This will help journalists easily access and use the necessary resources for their coverage.
04
Prepare key spokespersons or subject matter experts who can effectively communicate your event's messages to the media. Hold media training sessions, if necessary, to ensure they are well-prepared to handle interviews or media inquiries.
05
Reach out to media outlets and journalists, either through email pitches or direct calls, to inform them about your event. Emphasize the unique aspects or news value that would make their audience interested in covering the event.
06
Follow up with journalists to gauge their interest and answer any questions they may have. Be responsive and accommodating to their requests for interviews, additional information, or access to the event.
07
On the day of the event, set up a media registration area where journalists can check-in and receive event materials. Assign a dedicated media liaison who can assist with any media-related needs or queries during the event.
08
Be proactive in engaging with journalists during the event. Offer opportunities for interviews, provide press kits or exclusive scoops, and ensure that they have access to relevant speakers or panel discussions.
09
After the event, send out a post-event press release or recap to media contacts who covered the event or expressed interest. Provide any additional materials, such as photos or videos, that can further enhance their coverage.

Who Needs Media Relations & Event?

01
Businesses or organizations planning events that aim to generate media coverage or gain exposure.
02
Non-profit organizations seeking to raise awareness about their causes or initiatives.
03
Event organizers or coordinators looking to attract media attention and enhance the visibility of their events.
04
Public figures or influencers organizing events and wanting to leverage media coverage for personal branding or promotional purposes.
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Media relations amp event is a report that provides information on interactions with the media and any events organized for media coverage.
Any organization or individual that engages in media relations and organizes events for media coverage may be required to file a media relations amp event report.
Media relations amp event can be filled out by providing details on media interactions, events organized for media coverage, and any relevant information requested on the form.
The purpose of media relations amp event is to track and report on interactions with the media and events organized for media coverage in order to maintain transparency and compliance.
Information such as details of media interactions, events organized for media coverage, dates, times, and any other relevant information requested on the form must be reported on media relations amp event.
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