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BUSINESS PUBLICATION CIRCULATION AUDIT FOR THE 6-MONTH PERIOD ENDED DECEMBER 2008 Latin Press Inc. 2455 SW 27th Ave. Suite 200 Miami, FL 33145 Tel. No. 305 285-3133 Fax. No.: 305 285-3134 Av. de
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How to fill out business publication circulation audit
How to Fill Out a Business Publication Circulation Audit:
01
Start by gathering all the necessary information about your publication's circulation. This includes the number of copies distributed, subscription rates, and any variations in distribution channels.
02
Review the audit form provided by the auditing organization or institution and familiarize yourself with the specific requirements for filling it out. This may include sections for general publication information, subscriber demographics, and distribution details.
03
Begin filling out the form by providing accurate and up-to-date information about your publication. This typically includes details such as the name of the publication, its frequency, and the date range covered by the audit.
04
Move on to the section that requires information about the publication's circulation figures. Include the number of copies printed for each issue, specifying any variations between regular and special editions, as well as any other relevant circulation details.
05
Provide data on the different distribution channels utilized by your publication. This could include information about direct mailings, newsstand sales, digital subscriptions, and any other means by which you distribute your content.
06
Ensure that any demographic information requested in the audit form is accurately filled out. This may include details about the publication's readership, such as age range, gender distribution, occupation, and geographic location.
07
If the audit form requires it, provide supporting documentation or evidence to verify the accuracy of the information you have provided. This can include things like subscriber lists, distribution records, or third-party audits.
08
Double-check all the information you have entered to make sure there are no errors or omissions. Accuracy is crucial in order to provide an honest and reliable audit of your publication's circulation.
Who Needs a Business Publication Circulation Audit?
01
Publishers: Business publication circulation audits are essential for publishers as they provide accurate data on the reach and distribution of their publications. This information is vital for making informed advertising and marketing decisions and demonstrating the value of their publication to potential advertisers.
02
Advertisers: Advertisers rely on accurate circulation figures to determine the potential exposure and impact of their ads. A publication circulation audit enables them to assess the target audience and demographics reached by the publication, helping them make informed decisions about where to invest their advertising budgets.
03
Subscribers: Subscribers also benefit from a business publication circulation audit as it ensures transparency and reliability. Audits help them understand the reach and popularity of the publication they are subscribing to, giving them confidence in their investment and supporting their decision to remain loyal readers.
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What is business publication circulation audit?
Business publication circulation audit is a process that verifies the number of copies distributed and the actual number of readership of a business publication.
Who is required to file business publication circulation audit?
Publishers of business publications are required to file business publication circulation audit.
How to fill out business publication circulation audit?
Business publication circulation audit can be filled out by providing detailed information about the distribution channels, number of copies distributed, and readership data of the publication.
What is the purpose of business publication circulation audit?
The purpose of business publication circulation audit is to ensure transparency and accuracy in reporting the circulation numbers of a publication to advertisers and stakeholders.
What information must be reported on business publication circulation audit?
Information such as distribution channels, number of copies distributed, readership demographics, and audit certification must be reported on business publication circulation audit.
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