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BUSINESS PUBLICATION CIRCULATION AUDIT FOR THE 6-MONTH PERIOD ENDED MAY/JUNE 2010 Latin Press Inc. 2455 SW 27th Ave. Suite 200 Miami, FL 33145 Tel. No. 305 285-3133 Fax. No.: 305 285-3134 Av. de
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How to fill out business publication circulation audit

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How to fill out a business publication circulation audit:

01
Start by gathering all relevant information about your publication, including the number of subscribers, the frequency of publication, and any additional distribution channels.
02
Use this information to determine the circulation figures for your publication. This includes both the total number of copies distributed and the breakdown of circulation by different types of subscribers (i.e., paid subscribers, complimentary copies, etc.)
03
Ensure that you have accurate records of your publication's distribution methods. This may include information about direct mailings, newsstands or retailers, digital distribution, or any other channels through which your publication reaches its audience.
04
Verify the accuracy of your circulation figures by conducting random audits or surveys among your subscribers. This will help confirm the number of copies received by each subscriber and identify any potential discrepancies.
05
Compile all of this information into a comprehensive report or audit document. Include detailed explanations of your circulation figures, the methods used to compute them, and any supporting documentation or evidence.
06
Submit your completed audit to the appropriate authorities or organizations that require it. This may include industry associations, advertising agencies, or other entities that rely on accurate circulation data for business or regulatory purposes.

Who needs a business publication circulation audit?

01
Publishers: By conducting a circulation audit, publishers can provide accurate and verifiable information about their publication's reach and readership, which can be valuable for attracting advertisers or securing funding.
02
Advertisers: Advertisers rely on circulation audits to evaluate the reach and effectiveness of publications in reaching their target audience. The audit results help advertisers make informed decisions about where to allocate their advertising budgets.
03
Industry Associations: Trade organizations and industry associations often require circulation audits from their members to ensure compliance with industry standards and regulations. This helps maintain transparency and integrity within the industry.
04
Regulatory Agencies: In some cases, regulatory agencies may require business publication circulation audits to ensure fairness, accuracy, and compliance with applicable laws and regulations.
05
Investors and Stakeholders: Investors and stakeholders in a publication may request circulation audits as part of their due diligence process to assess the publication's performance, potential growth, and overall market position.
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A business publication circulation audit is a process conducted to verify the number of copies distributed, sold, or subscribed to by a business publication.
Businesses that publish and distribute printed or digital publications are required to file a circulation audit.
To fill out a business publication circulation audit, businesses must provide detailed information about the number of copies distributed, sold, or subscribed to, as well as information about the distribution channels used.
The purpose of a business publication circulation audit is to provide transparency and credibility to advertisers and stakeholders by verifying the accuracy of circulation numbers.
Businesses must report detailed information about the number of copies distributed, sold, or subscribed to, information about distribution channels, and any relevant supporting documentation.
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