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Church School of Medicine & Dentistry Brand Standards Quick Reference Guideschulich.uwo.ca/communications/brandingAs part of the Church Medicine & Dentistry strategic plan, all of our communications

How to fill out brand standards quick reference

How to fill out brand standards quick reference:

1. Start by gathering all relevant brand materials, such as logos, fonts, color palettes, and brand guidelines.
2. Familiarize yourself with the brand's mission, vision, and values to ensure accurate representation in the quick reference.
3. Identify the key components of the brand standards that need to be included in the quick reference. This may include logo usage, typography guidelines, color specifications, and imagery guidelines.
4. Organize the quick reference in a clear and concise manner, using headings and bullet points to make it easily scannable.
5. Include examples and visual references whenever possible to illustrate proper brand usage.
6. Review and proofread the quick reference for accuracy and consistency with the brand standards.
7. Share and distribute the brand standards quick reference with the relevant stakeholders, such as the marketing team, designers, and external partners.

Who needs brand standards quick reference:

1. Marketing teams: The quick reference serves as a valuable resource for marketing teams as they create branded materials. It ensures consistency and helps maintain a cohesive brand image across all marketing channels.
2. Designers: Designers often refer to the brand standards quick reference to ensure they are adhering to the brand's visual guidelines when creating designs and layouts.
3. External partners: When collaborating with freelancers, agencies, or vendors, sharing the brand standards quick reference helps them understand and align with the brand's guidelines, ensuring that their work accurately represents the brand.

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