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Advanced Social humanities and Management 3(2) 2016:112
www.pdjour.comA LITERATURE REVIEW OF SERVICE QUALITY AND
CUSTOMER SATISFACTION
Abram Ashore
Department of Management and Accounting, College
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How to fill out customer satisfaction literature review

How to fill out customer satisfaction literature review?
01
Start by selecting relevant sources and materials. Look for academic articles, books, and other scholarly resources that discuss the topic of customer satisfaction. Make sure to choose sources that are reputable and reliable.
02
Read and analyze the selected sources. Take notes on the main findings, arguments, and theories presented in each source. Identify any gaps or inconsistencies in the literature that can be addressed in your review.
03
Organize your review. Start by providing an introduction that explains the importance of customer satisfaction in the specific industry or field you are focusing on. Then, divide the body of your review into coherent sections based on themes or subtopics. Discuss the key theories, methodologies, and empirical evidence related to customer satisfaction in each section.
04
Critically evaluate the literature. Analyze and compare the findings and methodologies of the different studies you reviewed. Identify any limitations or biases that may affect the validity of the research. Provide a balanced assessment of the strengths and weaknesses of the existing literature.
05
Synthesize the information. Summarize the main findings, theories, and trends identified in the literature review. Highlight any gaps or unresolved questions that need further research. Discuss the implications of the literature for understanding customer satisfaction and its impact on the industry or field.
Who needs customer satisfaction literature review?
01
Researchers and academics: Customer satisfaction literature reviews are essential for scholars who want to stay updated on the latest theories and research findings in the field. It allows them to build upon existing knowledge and identify new research directions.
02
Businesses and organizations: Companies and organizations can benefit from customer satisfaction literature reviews by gaining insights into best practices, industry trends, and strategies for enhancing customer satisfaction. This knowledge can inform decision-making processes and help improve customer experiences.
03
Policy-makers and regulators: Government agencies and policymakers may rely on customer satisfaction literature reviews to inform the development of guidelines and regulations related to consumer protection, quality control, and industry standards.
In conclusion, filling out a customer satisfaction literature review involves selecting relevant sources, analyzing the literature, organizing the review, critically evaluating the findings, and synthesizing the information. This process is valuable for researchers, businesses, organizations, policy-makers, and regulators who seek to understand and improve customer satisfaction.
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What is customer satisfaction literature review?
A customer satisfaction literature review is a comprehensive analysis of existing research and publications regarding customer satisfaction metrics, methodologies, and outcomes. It aims to summarize findings, trends, and best practices in understanding how customer satisfaction is assessed and improved.
Who is required to file customer satisfaction literature review?
Businesses and organizations that gather data on customer feedback and satisfaction metrics may be required to file customer satisfaction literature reviews. This could include customer service departments, marketing teams, or organizations involved in quality assurance practices.
How to fill out customer satisfaction literature review?
To fill out a customer satisfaction literature review, one should gather relevant data sources, summarize key findings, categorize the research themes, and outline recommendations based on the analyzed literature. It typically requires presenting the data clearly and structuring the review with relevant headings and sections.
What is the purpose of customer satisfaction literature review?
The purpose of a customer satisfaction literature review is to synthesize existing knowledge on customer satisfaction, identify gaps in the research, inform stakeholders of current trends, and improve strategies for enhancing customer experiences and satisfaction levels.
What information must be reported on customer satisfaction literature review?
The information that must be reported includes the methodology used for collecting customer satisfaction data, key findings from existing studies, analysis of trends over time, relevant statistics, and recommendations for future research or practice aimed at improving customer satisfaction.
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