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2017 Advertising Rates & Editorial Calendars Cover the Entire Canadian Market + Total Market Coverage Editorial Calendar 2017 January/February Hot Water Heating Issue Advertising Close: Jan. 9 Material
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Start by gathering all relevant information about the publication or website you are creating the editorial calendar for.
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Identify the key topics or themes that you want to focus on in the editorial calendar.
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Determine the frequency of publishing and the time frame you want to cover in the calendar.
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Decide on the format and layout of the calendar – whether it will be a simple spreadsheet, a digital calendar, or a specialized tool.
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Fill in the specific dates and time slots for each piece of content, considering the publishing deadlines and any upcoming events or promotions.
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Add additional details to each content item, such as keywords, target audience, desired outcome, and relevant links or resources.
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Review and refine the editorial calendar before finalizing it, making sure it aligns with overall goals and strategies.
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Share the finalized calendar with all relevant team members, ensuring everyone is aware of their deadlines and responsibilities.
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Continuously update and adjust the editorial calendar as necessary, taking into account feedback, performance metrics, and any changes in the publishing schedule.

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Publications and media outlets: Publishers and media outlets use editorial calendars to schedule and organize content publication, ensuring a diverse and well-planned editorial lineup.
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Content managers: Content managers can utilize editorial calendars to oversee and manage the content creation process, assign tasks, and track deadlines.
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SEO professionals: SEO professionals can benefit from using editorial calendars to plan and optimize their content releases, aligning them with keyword strategies and SEO goals.
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AMP editorial calendars can be filled out by including details such as publication dates, content titles, authors, and any other relevant information for each piece of content.
The purpose of AMP editorial calendars is to help organizations plan and organize their content publication schedule on AMP pages to ensure timely and consistent content delivery.
AMP editorial calendars must include details such as publication dates, content titles, authors, target audience, keywords, and any other relevant information for each piece of content.
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