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Get the free Petersburg Social Media Strategy Worksheet - usfsp

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Marketing and Communications created the following worksheet for employees who manage an official social media presence for their university unit.
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Petersburg social media strategy is a plan outlining how the city of Petersburg will utilize social media platforms to engage with the community and achieve specific goals.
The city officials or designated social media team for the city of Petersburg are required to file the social media strategy.
To fill out the Petersburg social media strategy, the city officials or designated team will need to outline goals, target audience, content strategy, posting schedule, and measurement metrics.
The purpose of Petersburg social media strategy is to establish a clear plan for how social media will be used to communicate with the community, promote city initiatives, and increase engagement.
The Petersburg social media strategy should include goals, target audience demographics, content themes, posting schedule, engagement metrics, and any paid promotion plans.
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