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Innovative Marketing Tools and Strategies: Presentation Supplement Computers in Libraries, March 21, 2011, Stacy Brass Stacy. Brass×NIST.gov Nancy Allan Nancy. Allan×NIST.information Services Office National
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Innovative marketing tools and refer to new and creative methods used to promote products or services.
Companies or businesses using innovative marketing tools are required to file them.
Innovative marketing tools can be filled out by providing details on the specific tools and strategies being used.
The purpose of innovative marketing tools is to stand out from competitors and attract customers in unique ways.
Information such as the type of tools being used, target audience, and expected outcomes must be reported on innovative marketing tools.
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