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PRE AND SHOW EXPOSURE NEW FOR 2017 ESSENTIALS, TECH, AND THE NEW RETAIL EXPERIENCE AT JACK The Essentials, Tech, and the NEW Retail Experience Guide will focus exclusively on the companies exhibiting
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How to fill out pre- and at-show exposure

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How to fill out pre- and at-show exposure

01
Create a pre-show exposure plan.
02
Identify your target audience and the goals you want to achieve through pre- and at-show exposure.
03
Design an engaging booth display with eye-catching graphics and signage.
04
Promote your participation in the show through various marketing channels such as social media, email marketing, and online advertisements.
05
Offer exclusive discounts or incentives to encourage attendees to visit your booth.
06
Train your staff to engage with attendees and effectively communicate your brand message.
07
Collect contact information from interested attendees for follow-up after the show.
08
Invest in post-show exposure strategies to continue building relationships with potential customers.
09
Evaluate the success of your pre- and at-show exposure efforts and make improvements for future events.

Who needs pre- and at-show exposure?

01
Companies participating in trade shows or exhibitions.
02
Businesses looking to increase brand visibility and generate leads.
03
Startup companies looking to create awareness about their products or services.
04
Entrepreneurs seeking networking opportunities and potential partnerships.
05
Companies launching new products or services.
06
Companies targeting a specific industry or market segment.
07
Businesses looking to stay ahead of competitors by showcasing their offerings to a relevant audience.
08
Companies aiming to build and strengthen relationships with existing clients and prospects.
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Pre- and at-show exposure refers to the act of promoting a product or service before and during a trade show event.
Exhibitors and sponsors are required to file pre- and at-show exposure.
Pre- and at-show exposure can be filled out through the designated online portal provided by the event organizer.
The purpose of pre- and at-show exposure is to increase visibility and awareness of a company's presence at a trade show.
Information such as promotional activities, marketing materials, and sponsorship details must be reported on pre- and at-show exposure.
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