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Product, packaging, branding identity and stall design By Change Zhou(Cheng), Kaifeng SU(Jade), Hiding Liu(Daniel) INTERPRETING THE BRIEF All elements are to be inspired by visiting the National Museum
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How to fill out product packaging branding identity

01
Step 1: Start by conducting market research to identify your target audience and their preferences.
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Step 2: Develop a clear and compelling brand identity that reflects your product's unique qualities and appeals to your target audience.
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Step 3: Choose consistent and cohesive visual elements such as a logo, color palette, typography, and imagery that align with your brand identity.
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Step 4: Incorporate your brand's visual elements on the product packaging design, ensuring they are prominently displayed and easily recognizable.
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Step 5: Ensure that the product packaging design effectively communicates key information such as product name, features, benefits, and any necessary legal or safety labels.
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Step 6: Pay attention to packaging materials, shape, and size, ensuring they align with your brand identity and serve the practical needs of the product.
07
Step 7: Test and gather feedback on your packaging design from your target audience to ensure it resonates with them and meets their expectations.
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Step 8: Make any necessary revisions based on feedback and finalize the product packaging design.
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Step 9: Work with a professional printing and packaging company to bring your design to life and ensure high-quality production.
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Step 10: Monitor the performance of your product packaging branding identity and make adjustments as needed to continuously improve its effectiveness.

Who needs product packaging branding identity?

01
Newly launched businesses or startups looking to establish a strong brand identity in the market.
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Established companies wanting to rebrand their product packaging to stay relevant and competitive.
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Businesses targeting a specific niche or demographic that values aesthetics and unique branding.
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Companies that want to differentiate their products from competitors and create a memorable impression on customers.
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Entrepreneurs or product creators who want to build a loyal customer base and establish a recognizable brand presence.
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Retailers or e-commerce businesses seeking to enhance the perceived value of their products through visually appealing packaging.
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Product packaging branding identity is the visual representation of a product through its packaging design, logo, colors, and other branding elements.
Companies or individuals who are responsible for the design and marketing of a product are required to file product packaging branding identity.
To fill out product packaging branding identity, you need to provide detailed information about the product, its branding elements, and any relevant trademarks or copyrights.
The purpose of product packaging branding identity is to create a strong brand image for a product and differentiate it from competitors.
Information such as company logo, product name, packaging design, color scheme, and any relevant branding elements must be reported on product packaging branding identity.
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