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Sales Promotion Chapter 14 Global Marketing Communications Sales Promotion, Personal Selling, Special Forms of Marketing Communication Sales promotion any paid consumer or trade communication program

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How to fill out sales promotion

01

Step 1: Identify the objective of the sales promotion.

02

Step 2: Determine the target audience for the promotion.

03

Step 3: Plan the promotion timeline and duration.

04

Step 4: Choose the type of sales promotion (e.g., discounts, freebies, contests).

05

Step 5: Set a budget for the promotion.

06

Step 6: Create promotional materials and advertising campaign.

07

Step 7: Launch the promotion and monitor its performance.

08

Step 8: Evaluate the results and make necessary adjustments for future promotions.

Who needs sales promotion?

01

Businesses looking to attract new customers.

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Companies aiming to increase sales and revenue.

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Retailers who want to clear out excess inventory.

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Newly launched products or services that require market awareness.

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Businesses seeking to create brand loyalty and customer retention.

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Companies looking to gain a competitive edge in the market.

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What is sales promotion?

Sales promotion refers to the activities or techniques used to boost sales of a product or service.

Who is required to file sales promotion?

The companies or businesses running the sales promotion are required to file it with the appropriate authorities.

How to fill out sales promotion?

Sales promotion can be filled out by providing details about the promotion such as duration, terms and conditions, prizes, etc.

What is the purpose of sales promotion?

The purpose of sales promotion is to increase sales, attract customers, and promote brand awareness.

What information must be reported on sales promotion?

Information such as the name of the promotion, start and end dates, eligibility criteria, prizes, and any terms and conditions must be reported on sales promotion.

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