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Scoring key adapted from Be Your Own Sales Manager by Tony Alessandra Jim Cathcart and John Monoky Prentice Hall 1990. Which factors are most important Market share will certainly be one criterion. Others may include price quality turnaround time service advertising and training. They may be a part of the total offering that has some value but they by no means create the differential. Make sure that your competitors are not educating customers to increase the importance of these criteria. You...
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How to fill out competitor analysis outline

01
Start by identifying your competitors. This could include direct competitors who offer similar products or services as you, as well as indirect competitors who cater to the same target market.
02
Gather information about your competitors. This could include their market share, pricing strategies, product features, target audience, marketing tactics, and any other relevant data.
03
Analyze your competitors' strengths and weaknesses. This will give you insights into areas where they excel and areas where they fall short.
04
Identify opportunities and threats. Based on the analysis, identify potential opportunities in the market that you can capitalize on and potential threats that you need to be aware of.
05
Determine your own competitive advantages. Assess your own strengths and weaknesses in comparison to your competitors, and identify what sets you apart and gives you a competitive edge.
06
Summarize your findings in the competitor analysis outline. Use a structured format that includes sections for competitor information, SWOT analysis, opportunities and threats, and your own competitive advantages.
07
Regularly update and revise your competitor analysis outline to stay informed about any changes in the competitive landscape.

Who needs competitor analysis outline?

01
Businesses that want to stay competitive in their industry.
02
New businesses looking to enter a market and understand the existing competition.
03
Marketing teams planning their strategies and campaigns.
04
Product managers and developers looking for insights on how to improve their offerings.
05
Sales teams aiming to identify and address competitive advantages and weaknesses.
06
Investors and stakeholders wanting to evaluate the market positioning of a company.
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Competitor analysis outline is a strategic tool used to identify and evaluate the strengths and weaknesses of competitors.
Companies and organizations in competitive industries are required to file competitor analysis outline.
Fill out competitor analysis outline by researching competitors, analyzing their strategies, and identifying key findings.
The purpose of competitor analysis outline is to inform business decision-making and strategic planning by understanding the competitive landscape.
Competitor analysis outline must include competitor profiles, market share data, SWOT analysis, and strategic recommendations.
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