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Department of Information Technology and Telecommunications (Do ITT)REQUEST FOR PROPOSALS (RFP) FOR MEDIA CAMPAIGN AND PURCHASING SERVICES PIN: 85816P0003Bill de Blasio Mayor Anne Rest Commissioner

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What is media campaign and purchasing?

Media campaign and purchasing involves creating and executing a strategy to advertise products or services through various media channels, such as TV, radio, print, and digital platforms, and purchasing ad space or time to reach the target audience.

Who is required to file media campaign and purchasing?

Businesses and organizations that engage in advertising activities and media buying are required to file media campaign and purchasing reports.

How to fill out media campaign and purchasing?

Media campaign and purchasing reports can be filled out by providing details on the advertising activities conducted, the media channels used, the target audience, the budget allocated, and the results achieved.

What is the purpose of media campaign and purchasing?

The purpose of media campaign and purchasing is to promote products or services, increase brand awareness, attract customers, and drive sales through effective advertising strategies.

What information must be reported on media campaign and purchasing?

Information such as the advertising activities conducted, the media channels used, the target audience demographics, the budget spent, and the outcomes achieved must be reported on media campaign and purchasing.

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