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Lane Community College LAST Project Demographic Data Standards Prepared by: Version: Last Revision Date: Create Date: BARS cg 1.29 January 18, 2007 01-October-2001 GUIDELINES FOR CREATING and MAINTAINING
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What is banner demographic data standards?
Banner demographic data standards are a set of guidelines and requirements for reporting demographic information related to advertising and marketing campaigns.
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Information that must be reported on banner demographic data standards includes age, gender, location, and interests of the target audience for the advertising campaign.
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