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READING LIST 2016/17CAM Diploma in Digital MarketingMetrics and Analytics Reading ListRECOMMENDED SUPPORT MATERIAL SCAM DIPLOMA IN DIGITAL MARKETING (METRICS AND ANALYTICS)RECOMMENDED SUPPORT MATERIALS×Barnes,
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Metrics and analytics are tools used to measure and analyze data to track performance and make informed business decisions.
Businesses and organizations are usually required to file metrics and analytics, depending on industry regulations.
Metrics and analytics can be filled out by collecting relevant data, analyzing it using software or tools, and then reporting the findings.
The purpose of metrics and analytics is to help businesses improve their performance, make informed decisions, and track progress towards goals.
Information that must be reported on metrics and analytics may include key performance indicators, trends, and insights gathered from data analysis.
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