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Gartner Reprint(http://www.gartner.com/home)Page 1 of 93LICENSED FOR DISTRIBUTIONMagic Quadrant for Business Intelligence and Analytics Platforms 04 February 2016 ID:G00275847 Analyst(s): Josh Parental,
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Start by understanding the purpose of the magic quadrant. It is a research methodology used by Gartner to evaluate the market positioning of various companies.
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Magic quadrant for business is a research methodology that provides a graphical representation of a market's direction, maturity, and participants.
Companies that want to assess their position in the market and compare themselves with competitors are required to file magic quadrant for business.
To fill out magic quadrant for business, companies need to provide detailed information about their products, services, market presence, and completeness of vision.
The purpose of magic quadrant for business is to help businesses make informed decisions about technology investments and vendor selection.
Information such as market share, customer satisfaction, product features, and pricing must be reported on magic quadrant for business.
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