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02BFOOTWEARFOOTWEAR Product Category Standards REV 09 13 1002B02FOOTWEARTABLE OF CONTESTABLE OF CONTENTS How To Use This Guide03 Brand & Collection Identity04 Product Standards Tongue Lining Heel

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Step 1: Start by gathering all the necessary information about your brand and collection, such as brand name, mission statement, logo, key messages, target audience, etc.

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Agencies and consultants specializing in brand strategy and development.

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