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Salary Survey 2015Contents Ad Tech03Big Data05Creative06Information Security08IT09Marketing11Media, Planning & Buying13Mobile14Project Management & Client Services16Tech18Foreword The London Digital

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Step 1: Understand the purpose of the ad tech form.

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Step 2: Gather all necessary information and documents.

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Step 3: Start by providing general details such as your name, contact information, and company name.

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Step 4: Specify the type of ad tech you are using or interested in.

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Who needs ad tech?

01

Ad tech is needed by various individuals, businesses, and organizations involved in advertising and marketing efforts.

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Advertisers: Ad tech helps advertisers effectively reach their target audience, optimize campaigns, and measure the impact of their advertisements.

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Publishers: Publishers utilize ad tech to manage and monetize their website or app inventory through advertising.

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Ad agencies: Ad tech is essential for ad agencies to plan, execute, and track advertising campaigns on behalf of their clients.

05

Ad exchanges: Ad exchanges rely on ad tech to facilitate the buying and selling of digital advertising inventory in real-time.

06

Ad networks: Ad networks use ad tech as a platform to connect advertisers and publishers, facilitating the distribution of ads across multiple channels.

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Data providers: Data providers depend on ad tech to collect and analyze user data, enabling targeted advertising and personalized experiences.

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Marketers: Marketers utilize ad tech to optimize their marketing strategies, deliver relevant messaging to the right audience, and track campaign performance.

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Technology providers: Technology providers develop and offer ad tech solutions to cater to the needs of all other stakeholders in the advertising ecosystem.

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What is ad tech?

Ad tech refers to the various technologies, platforms, and tools used in the digital advertising ecosystem to target, deliver, and analyze ads to specific audiences.

Who is required to file ad tech?

Companies or individuals involved in digital advertising, such as advertisers, ad agencies, and publishers, may be required to file ad tech.

How to fill out ad tech?

Ad tech can be filled out electronically through online platforms or software provided by regulatory bodies or tax authorities.

What is the purpose of ad tech?

The purpose of ad tech is to enhance the targeting, delivery, and analysis of digital advertising campaigns to improve efficiency and effectiveness.

What information must be reported on ad tech?

Information such as ad spend, target audience demographics, ad placement data, and campaign performance metrics may need to be reported on ad tech.

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