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CITY OF Port Townsend
Request for Proposals
RFP×1604
COMMUNICATIONS STRATEGIES
The City of Port Townsend, Washington is seeking a qualified consultant to advise the
City on public communications
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How to fill out communications strategies
01
Start by identifying your target audience and their needs.
02
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03
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04
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Who needs communications strategies?
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What is communications strategies?
Communication strategies are plans for how an organization will communicate with its stakeholders, employees, customers, and the public.
Who is required to file communications strategies?
Any organization or entity that wants to effectively communicate with its target audience should develop and implement communication strategies.
How to fill out communications strategies?
Communications strategies can be filled out by identifying target audiences, determining key messages, selecting communication channels, setting goals and objectives, and evaluating the effectiveness of the strategies.
What is the purpose of communications strategies?
The purpose of communications strategies is to help organizations effectively convey their messages, build relationships with stakeholders, increase brand awareness, and achieve their communication goals.
What information must be reported on communications strategies?
Information that must be reported on communications strategies includes target audiences, key messages, communication channels, goals and objectives, and evaluation metrics.
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