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Improve Your B2B Conversion Rate by 1525 Percentage Points The Four Keys to Effective Business MarketingPart 3 of 4 Standardized Lead HandoffsJune 2017Boston New York San Francisco www.altvil.comIntroduction

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Improve your B2B conversion refers to enhancing the sales process to increase the number of business to business conversions.

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Information such as leads generated, sales made, conversion rates, and ROI must be reported on improve your B2B conversion.

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