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MASTERMIND GUIDELINES February 2017 Version 4Table of ContentsIntroductionCreative Assets4Zebra Guidelines and Templates 5Top Brand Tips24 Colors 27PowerPoint Presentation Colors 28Supergraphic Treatment
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How to fill out masterbrand guidelines
01
Start by familiarizing yourself with the masterbrand guidelines document.
02
Understand the purpose and importance of masterbrand guidelines.
03
Read the guidelines thoroughly and make sure you comprehend the key elements.
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Pay attention to details and ensure consistency in visual and verbal elements.
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Provide accurate and up-to-date information about your brand identity.
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Use clear and concise language to describe brand attributes, values, and messaging.
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Who needs masterbrand guidelines?
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Companies or organizations that have multiple brands under their umbrella.
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Marketing and branding teams responsible for maintaining a consistent brand image.
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Designers, copywriters, and other creatives who work on brand-related projects.
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New employees or contractors joining a company to understand its brand guidelines.
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Any entity that wants to establish a strong and recognizable brand identity.
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Startups or businesses going through a rebranding process.
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Companies aiming to ensure brand consistency across different platforms and channels.
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